September 23, 2009
Burger Planet
Mr. James E. Muellenbach III, CEO
154 E. 200 S. Gary, IN
806-755-8889
j.muellenbach@burgerplanet.net
GARY, Ind.- Celebrity fitness expert, Jayne Petersen, will be joining the restaurant, Burger Planet, in their launch of a new healthy choice menu. Petersen will help plan the new menu, and make the public aware of the healthy alternatives. While Burger Planet offered some healthy options in the past, the new menu has a much broader selection.
Petersen has added an arrangement of new items to the fast food menu. For customers seeking to “cut carbs,” white meat chicken breasts wrapped in lettuce are now available, versus the traditional bun. Petersen has also added an assortment of five different fruit packets, as well as gourmet salads. All sandwiches can be ordered without mayo, which will cut the calories by 150.
Muellenbach III, company CEO, said "Jayne Petersen and Burger Planet share a commitment toward health. The women Jayne Petersen have helped lose weight eat at Burger Planet. Burger Planet and Jayne Petersen are launching a comprehensive program to assist those women in eating healthy." Muellenbach III is excited about the new menu items, and feels fortunate to have Jayne Petersen as part of the staff.
Petersen is committed to get women healthy and to keep them fit. She has helped women celebrities transform their bodies, and has recently premiered on the Opal Whitcomb show, where she discussed her assistance with Opal’s dramatic weight loss. She believes in not only dropping the pounds, but also making sure that those pounds stay off. Petersen said, “The company believes in encouraging customers to live healthier, active lifestyles and I have spent my life trying to teach women that lesson."
Petersen believes in a balance. While Burger Planet still offers the conventional hamburger and fries, it now offers a health conscious menu that can appeal to more lifestyles.
“For more than seven decades, the company has succeeded because it put customers first. We listen to our customers. And our customers desire healthy choices, of which we offer many,” said Muellenbach III.
Muellenbach I founded Burger Planet in Indianapolis, Indiana in 1934. Since then the restaurant has been committed to pleasing customer’s needs, while becoming one of the fastest growing food chains. Burger Planet has 8,921 franchises in every state and spreads across 17 countries. Muellenbach believes that with the wider variety of healthy options they now offer, the restaurant will continue to grow and promote a more healthy lifestyle among customers.
Media Contact:
Lacey Saxton Nagao
PR Specialist
208-380-5778
Mr. James E. Muellenbach III, CEO
154 E. 200 S. Gary, IN
806-755-8889
j.muellenbach@burgerplanet.net
Burger Planet Brings Fitness Expert Jayne Petersen to the Team
Broader Selection of Healthy Menu Items Now Available
Broader Selection of Healthy Menu Items Now Available
GARY, Ind.- Celebrity fitness expert, Jayne Petersen, will be joining the restaurant, Burger Planet, in their launch of a new healthy choice menu. Petersen will help plan the new menu, and make the public aware of the healthy alternatives. While Burger Planet offered some healthy options in the past, the new menu has a much broader selection.
Petersen has added an arrangement of new items to the fast food menu. For customers seeking to “cut carbs,” white meat chicken breasts wrapped in lettuce are now available, versus the traditional bun. Petersen has also added an assortment of five different fruit packets, as well as gourmet salads. All sandwiches can be ordered without mayo, which will cut the calories by 150.
Muellenbach III, company CEO, said "Jayne Petersen and Burger Planet share a commitment toward health. The women Jayne Petersen have helped lose weight eat at Burger Planet. Burger Planet and Jayne Petersen are launching a comprehensive program to assist those women in eating healthy." Muellenbach III is excited about the new menu items, and feels fortunate to have Jayne Petersen as part of the staff.
Petersen is committed to get women healthy and to keep them fit. She has helped women celebrities transform their bodies, and has recently premiered on the Opal Whitcomb show, where she discussed her assistance with Opal’s dramatic weight loss. She believes in not only dropping the pounds, but also making sure that those pounds stay off. Petersen said, “The company believes in encouraging customers to live healthier, active lifestyles and I have spent my life trying to teach women that lesson."
Petersen believes in a balance. While Burger Planet still offers the conventional hamburger and fries, it now offers a health conscious menu that can appeal to more lifestyles.
“For more than seven decades, the company has succeeded because it put customers first. We listen to our customers. And our customers desire healthy choices, of which we offer many,” said Muellenbach III.
Muellenbach I founded Burger Planet in Indianapolis, Indiana in 1934. Since then the restaurant has been committed to pleasing customer’s needs, while becoming one of the fastest growing food chains. Burger Planet has 8,921 franchises in every state and spreads across 17 countries. Muellenbach believes that with the wider variety of healthy options they now offer, the restaurant will continue to grow and promote a more healthy lifestyle among customers.
Media Contact:
Lacey Saxton Nagao
PR Specialist
208-380-5778
-END-
Awesome press release, L! I think the flow is excellent, and you have great quotes! Good title and subtitle
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