Attorney General Makes an Unknown Visit to USU (Oldham Post)

I was unaware that the Attorney General of Utah visited Utah State on Tuesday, until Preston Parker notified me on Thursday. As several others, I am still questioning how I never knew he was at Utah State? If I did not know any better I would have thought this was a secret visit that absolutely no one was supposed to know about. I am a media guru, who stays up to date on current events, reads newspapers, and is involved with social media. Even if all of the previous options failed at letting me know, certainly I would have found out by word of mouth, right?

It amazes me that a state run organization could fail so miserably at letting the public know that the Attorney General was coming to our hometown. After reading the press releases sent from the PR specialist of the A.G., I cannot blame the local newspapers for not writing a story on his arrival. To be honest, I probably would not have wrote a story either- simply because I would have followed the actions of local editors and not have opened the terribly titled email (that was supposed to be considered a "press release").

Is it not sad that the A.G. is running for U.S. Senator, yet his P.R. specialist cannot even let a small town know he is coming to speak? To me, this is a prime example of bad PR. Often times the power of public relations can get underestimated. However, if PR people fail to do their jobs correctly, newspapers never get the information or write a story, the public is never made aware, and the certain person or event that the PR was supposed to represent can quickly become a failure.

However, after negotiating, it appears that the A.G. will be making a return visit to Utah State. I am positive that this time all students will be made aware, as well as the entire population of Logan and surrounding areas. The date has not yet been confirmed, but is speculated to be in the next couple weeks.

For more information:

Lacey Saxton Nagao

PR Specialist

208-380-5778

lacey.saxton@aggiemail.usu.edu

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